Keyboard

Tips For Building A Successful Prospect List

In August I spoke at the Florida Festival and Events Association, and although the topic I was speaking about was creating a successful sales deck, the questions were focused on prospecting sponsors. A few weeks later I spoke to a group of professional s ...

Meeting 5

The ABC’s and 123’s of Sponsorships

I am passionate about sponsorships and I love how they can enhance an event in both experience and of course in revenue. I really believe that any good event should be able to find a sponsor or sponsors but it’s a competitive world out there so here are ...

Meeting 6

Tips for a Successful Sponsorship Presentation

Based on a recommendation from a colleague, I have been taking an online business course taught by Kevin Redmon of Shaw Academy. I can honestly say that I wasn't expecting much from an online, self paced class but it surprised me. It has made me re-work ...

Meeting 7

5 Things Sponsors Want in a Pitch

When it comes to giving a sponsorship pitch there are lots of things that a potential sponsor may ask you, but I can pretty much guarantee you that these 5 things will be at the top of their list. Make sure you are prepared with the answers so that you c ...