OUR WORK
Past & Present Clients
We’ve had the pleasure to work with some great events over the years. These are just a few of them.
Southern Glazer's
Wine & Spirits
— Jeff B.
Tito's Handmade Vodka
—Joey D.
T-Mobile
— Kelsie L.
Thread
— Marketing Representative
CELSIUS
— Alyssa N.
Case Studies
Partnerships? They’re sort of our specialty. Explore some of the thriving collaborations we’ve put together.
Green Cactus, orchestrated a dynamic collaboration between Kilby Block Party Music Festival and Skullcandy headphones, resulting in the Crusher Cup, an electrifying two-day skate competition seamlessly integrated into the festival experience. This innovative partnership not only reached Skullcandy’s target audience through cross-promotion with the festival but also amplified the brand’s presence through social contesting, captivating onsite branding, and strategic social media engagement before and during the event. The designated skatepark, transformed into a branded Skullcandy haven, served as an additional stage for programming and marketing, further solidifying Skullcandy’s connection with festival attendees. This multi-faceted approach, expertly managed by Green Cactus, ensured Skullcandy’s impactful presence throughout the Kilby Block Party Music Festival and solidified its position within the skate and music communities.
View More: https://www.instagram.com/p/C62f5byu23U/
Kilby Block Party Festival was excited to partner with Ford Dealers of Utah in a collaboration expertly facilitated by Green Cactus that enhanced the festival experience. Ford Dealers of Utah, recognizing the festival’s unique atmosphere and vibrant audience, built upon its brand awareness and fostered genuine connections with attendees. By providing a space for fans to relax and charge their phones, Ford addressed a major festival need. An Enter-to-Win with QR codes made participation simple and stress-free, while fun photo opportunities and a lively atmosphere transformed the Ford area into a popular festival hangout. Through a fun and interactive activation, Ford Dealers of Utah engaged festival-goers without any overt sales tactics, focusing instead on creating memorable moments and showcasing the spirit of the Ford brand. This strategic partnership, made possible by Green Cactus, allowed Ford Dealers of Utah to collect valuable patron information from those interested in Ford vehicles, all while contributing to the overall energy and excitement of the Kilby Block Party Festival.
View More: https://www.instagram.com/p/C65BbRmx-gF/
Green Cactus collaborated with Chartway Federal Credit Union and Country Fan Fest to develop a comprehensive sponsorship program for Chartway, delivering extensive brand exposure, member rewards, and new account acquisitions. Beginning with Chartway as the festival’s presenting sponsor, we crafted a strategic marketing plan to enhance brand visibility. Additionally, we established the “Chartway Member Zone” and a perks program exclusively for Chartway members, offering discounted festival passes, free parking, access to fee-free ATMs, exclusive contests and upgrades, and premium viewing and seating near the main stage. The Member Zone, equipped with shade and branded goodies, became highly sought-after, with festival attendees even signing up for Chartway accounts on-site to gain access.
Crown Royal was looking for a unique and memorable activation where the festival fans would walk away talking about how amazing their experience was and feeling loyal to their brand for making it possible. We developed the “Crown Royal Lounge”, a backstage invite-only experience where 60 to 120 lucky fans and VIP’s were invited daily to enjoy tastings and cocktails along with acoustic sets from festival artists and special meet and greets. The “Crown Royal Lounge” became widely popular and the “must have” invite for the festival. It was even featured on CMT’s “Hot 20 Countdown“.
“Green Cactus was recommended by a colleague to help Florida International University put together a sponsorship program for one of our signature events, [the North Miami Brewfest]. From the very beginning I found them to be active, responsive and professional. No sooner had we formally engaged Green Cactus than they started building out our sponsorship program and sending us training materials. In the consultations that followed, Teresa and Justin asked insightful questions about our event, listened intently and then provided guidance designed to help us achieve our specific goals. Never once did I send them an email that was not responded to immediately or very soon if they were travelling. Through Green Cactus, we have gained a lot of brilliant, practical knowledge about how sponsorships should be approached which has not just improved our sponsorship process but made our whole event better. A huge thank you to Teresa, Justin and the team at Green Cactus. You guys are worth every penny.”
— Christina J., North Miami Brewfest Festival Director
ONE Brand, a leader in the protein snack market, partnered with Hood to Coast to introduce its products and new flavors to thousands of runners and walkers participating in the renowned Hood to Coast relay. By devising a comprehensive marketing sponsorship strategy that spanned a series of races throughout the year, culminating at the finish line in Seaside, OR, ONE Bar successfully distributed its products to over 50,000 participants.